Design & Mental Models

Ui & Ux: Simplified

I have often been asked the question: What is UI and UX? Are they the same? Are they connected, and if so, how? Let me try to provide a simple narrative.

Information Architecture on a Physical Product?

Information Architecture is a term that is commonly used to refer to the distribution of content on a platform, whether it’s a website, an app, or even a book. Essentially, it involves specifying what content the user will see on each page of the platform, making it easier to understand and design accordingly. But is […]

Will you buy a car from Nikon?

The question might seem unwarranted, and some may have already started looking up for “Nikon Car”. However, let me clarify— Nikon is not making a car. Let me start with how I was inspired to write this piece: I accidentally stumbled upon author Simon Sinek’s talk on YouTube today. He presented a very intriguing concept […]

How to document your 3D Projects

A 3D case study explains how you approached a 3D Task and created its outcome. This is the most ideal and popular format used by 3D professionals while building their portfolio projects. Here’s a closer look at the order to document your projects in Behance. Before discussing how to build your portfolio, it’s important to […]

How to document your design projects

A design case study explains how you approached a design problem and found a solution for it. This is the most ideal and popular format used by designers when building their portfolio projects. Here’s a closer look at the order to document your projects in Behance. Before discussing how to build your portfolio, it’s important […]

How to manage your daily energy

Now, I am not a person who can claim and lecture on a healthy lifestyle as mine is far from that. But this is my routine for the last couple of years and I found it to be very effective in managing my productivity and overall energy for the day. Think of yourself as a […]

Master Visual Story Telling

Visual Story Telling is a must-have quality for a communication designer. Forget designers— pretty much anyone will benefit from having a solid foundation in telling a story visually. Conveying a message with a powerful visual will make the message have a bigger impact on the viewer and will resonate with them for a longer period. […]

The Right Way

Why Effective Learning is Important. Every industry is going through a massive shift in technology, processes, and manpower. If you dont have the knowledge to utilize skills and technology to your advantage, you are obsolete. The only way to acquire knowledge is by learning. Learning is not an easy process and requires passion, dedication, time, […]

User-Centric Branding?

User-centric design has become increasingly popular in recent years as businesses and organisations recognise the importance of putting the needs and preferences of their users at the forefront of their design process. By prioritising user experience and incorporating feedback from users throughout the design process, companies can create products and services that are more appealing […]